Search Engine Optimisation (SEO) to Boost Retail Sales

About the Programme

If you're looking to boost sales and drive growth in the retail industry, then Search Engine Optimisation (SEO) is a must-have tool in your marketing strategy. SEO is the process of optimizing your website and online presence to increase organic traffic from search engines like Google. By improving your website's ranking, you can attract more visitors who are actively searching for products and services like yours. Our comprehensive SEO course will teach you the fundamentals of SEO, including keyword research, on-page optimization, link building, and tracking and analysis. With the skills and knowledge gained from this course, you'll be able to effectively implement SEO tactics to boost your website's visibility and drive more sales for your retail business.

Duration: 16 Hours
TPGateway Code: TPG-2022016593
Registered Title: Search Engine Optimisation (SEO) to Boost Retail Sales

This programme is for you if you are a....

Digital Marketer

who wants to learn the full-suite of a digital marketing strategy in order to connect to an audience through the right ads and campaigns

Entrepreneur

who wants to drive traffic to your website in order to boost retail sales

Business Owner

who wants to integrate digitalisation into your business in an increasingly digital world

Content Creator

who wants to increase traffic for your relevant content such as your blogs

Key Takeaways

SEO and its importance to build from the start
Develop content that is relevant to your business
Key metrics to highlight within the videos and blogs creation
Keywords research & selection
Meta description & SEO data

Entry Requirements

Singapore/PR Students:

Aged 16 years and above AND
Possess at least 3 GCE 'O' Level credits with a minimum of C6 including English and Mathematics OR
ES WSQ Workplace Literacy and Numeracy (WPLN) Level 5 and above OR
WSQ Advanced Certificate in Fashion Technology OR
TaF.tc's Advanced Certificate

International Students:

Aged 16 years and above AND
High School Diploma equivalent to GCE ‘O’ Levels with minimum grade C6 for 3 subjects, including English and Mathematics AND
IELTS score 5.5 or TOEFL score 600

Graduation Requirements

Student must fulfil the following requirements:

75% attendance rate of total training hours per module
Be found competent during written, practical and oral assessments

Student Pass Holders:

a minimum of 90% attendance per month will be required

Items Required For Class

You will need a laptop OR computer OR tablet, whichever you prefer, for viewing your E-books and E-Learning.
Devices need to have a working camera and a microphone.