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Digital Marketing Strategy: Increasing Brand Awareness and Presence in the Online World

About the Programme

Unlock the Power of Digital Marketing: A Course on Increasing Brand Awareness and Presence

As the world continues to shift online, it's essential for businesses to have a strong digital presence. In this course, you will learn how to increase brand awareness and presence in the digital world. You will discover key strategies and tactics to help you reach your target audience and drive more traffic to your website.

From social media marketing and search engine optimization to email marketing and influencer partnerships, we will cover a range of digital marketing channels that you can use to boost your brand's visibility and engagement. You will also learn how to measure the success of your efforts and make data-driven decisions to continually improve your strategy.

Whether you're a marketing professional, business owner, or just starting out, this course is designed to help you build a comprehensive digital marketing strategy that will help you achieve your goals and drive growth for your brand. Enroll now and take your online presence to the next level!

Duration:  16 Hours
TPGateway Code: TPG-2023017792
Registered Title: Digital Marketing Strategy: Increasing Brand Awareness and Presence in the Online World

This programme is for you if you are a....

A digital marketer on the phone

Digital Marketer

who wants to learn all about the funnel strategy for an efficient way of attracting good leads

An entrepreneur handing a customer their purchase


who wants to increase brand awareness and digital presence for your brand

A business owner on the phone

Business Owner

who wants to integrate digitalisation into your business in an increasingly digital world

A content creator doing a product review

Content Creator

who wants to attract and engage a community in order to keep a consistent following

Key Takeaways

  • Identifying value to your customer and communicating to spread digital/ social currency

  • What is social currency?

  • Coming up with a funnel strategy to make sure you cover, awareness, retention and conversion

  • Branding strategies to increase brand awareness through digital marketing

Entry Requirements

Singapore/PR Students:

  • Aged 16 years and above AND

  • Possess at least 3 GCE 'O' Level credits with a minimum of C6 including English and Mathematics OR

  • ES WSQ Workplace Literacy and Numeracy (WPLN) Level 5 and above OR

  • WSQ Advanced Certificate in Fashion Technology OR

  •'s Advanced Certificate

International Students:

  • Aged 16 years and above AND

  • High School Diploma equivalent to GCE ‘O’ Levels with minimum grade C6 for 3 subjects, including English and Mathematics AND

  • IELTS score 5.5 or TOEFL score 600

Graduation Requirements

Student must fulfil the following requirements:

  • 75% attendance rate of total training hours per module

  • Be found competent during written, practical and oral assessments

Student Pass Holders:

  • a minimum of 90% attendance per month will be required

Items Required For Class

  • You will need a laptop OR computer OR tablet, whichever you prefer, for viewing your E-books and E-Learning.

  • Devices need to have a working camera and a microphone.

Course Fees



Singaporeans 40 & Above:


All Singaporeans & PRs:


International Student:


*All prices are in SGD, inclusive of GST, excluding application fees.

Course Schedules

02 Mar 2024 to 03 Mar 2024

Central Plaza (Main Office)

28 Mar 2024 to 29 Mar 2024

Central Plaza (Main Office)

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