E-Commerce Strategies to Grow Online Sales
About the Programme
This course trains trainees to establish digital marketing strategies for various platforms. Trainees will be exposed to identifying a multi-tiered marketing strategy that is easy to optimise and provide relevant outcomes based on the objectives of the advertisement. Whether or not a company is only using one social media channel as their strategy, there are multiple ways to achieve results using remarketing and continuous engagement through other platforms to complement your business marketing and sales strategies. In this course, we will not only teach online strategies for online sales but also how to engage and discover a more organic approach to tackling offline sales.
Duration: 24 Hours
TPGateway Code: TPG-2022016499
Registered Title: E-commerce strategies to grow sales online sales
This programme is for you if you are a....
Digital Marketer
who wants to understand the best ways to connect to an audience through the right ads and campaigns
Entrepreneur
who wants to increase traffic to your e-commerce store in order to boost sales
Business Owner
who wants to integrate digitalisation into your business in an increasingly digital world
Manager
who wants to learn the best practices of running an e-commerce business
Key Takeaways
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How to manage multi channel platforms for e-commerce (Shopee, Lazada)
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How to blend online & offline experiences through e-commerce
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Develop customer service to support e-commerce sales channels
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Optimise customer experience on e-commerce platforms
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Optimise logistics and delivery processes for consumers (what are the important pieces of information that customers need to see after paying)
Entry Requirements
Singapore/PR Students:
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Aged 16 years and above AND
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Possess at least 3 GCE 'O' Level credits with a minimum of C6 including English and Mathematics OR
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ES WSQ Workplace Literacy and Numeracy (WPLN) Level 5 and above OR
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WSQ Advanced Certificate in Fashion Technology OR
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TaF.tc's Advanced Certificate
International Students:
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Aged 16 years and above AND
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High School Diploma equivalent to GCE ‘O’ Levels with minimum grade C6 for 3 subjects, including English and Mathematics AND
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IELTS score 5.5 or TOEFL score 600
Graduation Requirements
Student must fulfil the following requirements:
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75% attendance rate of total training hours per module
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Be found competent during written, practical and oral assessments
Student Pass Holders:
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a minimum of 90% attendance per month will be required
Items Required For Class
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You will need a laptop OR computer OR tablet, whichever you prefer, for viewing your E-books and E-Learning.
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Devices need to have a working camera and a microphone.
Course Fees
SMEs:
S$222.25
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Singaporeans 40 & Above:
S$222.25
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All Singaporeans & PRs:
S$572.25
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International Student:
S$1907.50
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*All prices are in SGD, inclusive of GST, excluding application fees.